Preparations for this year’s premier commercial annual event - the Zimbabwe International Trade Fair (ZITF) - are in full swing with 95 percent of the exhibition space already snapped up by international and local exhibitors.
Nomathemba Ndlovu, ZITF Marketing and Public Relations Manager told the VOA Tuesday that exhibitors are grabbing larger pavilions compared to last year and indications are that the fair will attract high quality exhibits this year.
More than 800 exhibitors and over 112,000 members of the public graced the event last year. This year’s trade fair, with only two public days, starts on April 24.
Ndlovu said a large number of local and international business executives are showing interest in attending an annual business summit organized by the Zimbabwe National Chamber of Commerce and other organizations held every year during the trade fair period.
The ZITF is one of the largest multi-sectoral exhibitions in resource-rich Sub-Saharan Africa which attracted 145,646 visitors in 2011 and provides exhibitors with the opportunity to conduct regional and international business.
“After decades of economic recession Zimbabwe’s economic tide is turning and ZITF 2012 will be the place to be,” said Ndlovu.